Mobilize 48 Hour Brief Competition
Role: Media Planner
Team: Lashe Boudreaux, Cleopatra Lim, Adrian Gonzalez, and Andy Singer
Challenge: Increasing awareness around food insecurity and teach American parents who are experiencing food insecurity for the first time how to combat food insecurity.
Insight: Parents are too FULL of pride to ask for help.
Solution: Liken asking for help with food insecurity to other calls for help- such as the fire department or doctors.
IBM x AEF
1 Week IBM Client Case Competition
Role: Concept, Copywriter, & Design
Team: Nikhil Pampati, Melania Toczko, and Maddie Skomra
Challenge: Bring our clients story (Boston Dynamics) to life by highlighting their partnership with IBM.
Insight: IBM is all about progressive thinking, progressive leadership, and progressive action. Lets showcase how IBM is also about progressive teams.
Solution: We showcased how progress is delivered through progressive teams that combine technology and human collaboration, like Boston Dynamic's Spot robot and IBM's Watson technology.